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Social engagement · Free, browser only
Instagram engagement rate calculator
Calculate average engagement per post using your own follower and interaction counts.
Your result
Enter your inputs to begin.
How to read this result
Engagement rate = (total likes or reactions + comments + shares) ÷ number of posts ÷ followers × 100. Enter totals for the same sample period and count each interaction once. This is a follower-based manual calculation; it does not fetch profiles or estimate reach. Rates can exceed 100% and are not a unique-person count.